Hydrating
Cruelty Free
Stylist Approved
Woman Owned
Gluten Free
Paraben Free
Sulfate Free
Silicone Free
Hydrating
Cruelty Free
Stylist Approved
Woman Owned
Gluten Free
Paraben Free
Sulfate Free
Silicone Free
Hydrating
Cruelty Free
Stylist Approved
Woman Owned
Gluten Free
Paraben Free
Sulfate Free
Silicone Free
Our clean
& cruelty-free
hair products
were curated to give
every hair type
Heavenly Hydration.
Hydrating

If you're looking for the best products to hydrate your hair, look no further! Hydration is the root of healthy hair, which is why our line of salon-grade hair products use quality ingredietns to lock in moisture, restoring hair's natural barrier for lasting style, shine and protection. We've selected each of our ingredients to ensure long-lasting and healthy hair.

Cruelty Free

Our cruelty free hair products are never tested on animals and still deliver salon-quality results! In addition to never testing our products on our furry friends, we ensure our products' contents are better for them, too!

Stylist Approved

Our founder started as a stylist herself, and wanted to make sure every Goddess had access to salon-quality ingredients. All our products are stylist-approved and stylist-used so you can get to salon glam at home!

Woman Owned

HERA is built on empowering women, so it's only natural that the brand is woman-owned. As the beauty industry develops, it's crucial to have women in positions of power to make impactful decisions that reflect strength, femininity, power, and self-respect.

Gluten Free

We wanted to make sure that all our Goddesses are able to use our products. Providing gluten-free hair products guarantees those with Celiac's disease, gluten intolerance, or wheat allergies can use our products without stress of having a negative reaction.

Silicone Free

Silicones are typically very hard to break down once they get washed out of your hair and enter the ecosystem, making them extremely harmful to the earth. Using silicone products in your hair causes build up, leading to a dry and dull apperance.

Sulfate Free

Sulfates that are found in shampoos are actually commonly used as pesticides as well. When these are added into your hair care products and get washed out, they enter into and harm our water ecosystem. Sulfate also strip hair's natural oils needed for protection and moisture, as well as the color from color-treated hair.

Paraben Free

Parabens have been linked to ecological harm because of their chemical makeup and are even used as pesticides. Not only are they bad for the environment but they're bad for your head, too. Parabens are known to cause irritation in the scalp, creating dry hair and even leading to hair loss.